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We are available 24/ 7. Call Now. (234) 8093609607 ivorymarkng@gmail.com
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What We Can Do For You

Services we can
help you with

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Brand Activations

Introduce your brand the right way
to the online and offline audiences

Social Media Management

We take away the burden of managing and growing your social media pages. We help strengthen your online presence, while you focus on your business.

Digital Marketing

Manage all your social media accounts, and engage your users.

Our Project

Some of our
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Digital Agency

Branding , IOS App , UI/UX

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Plan Management

Branding , Mobile

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Digital Agency

Branding , Design , Development

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Creative Agency

App , Branding , IOS App

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Social Engagement

IOS App , Mobile , Website

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Featured Case Study

Design startup movement

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15 +
Years of operation
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244 +
Projects deliverd
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69 +
Specialist
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45 +
Years of operation
Testimonial

From getting started

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Martha Maldonado Executive Chairman

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Savannah Nguyen Executive Chairman

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Floyd Miles Executive Chairman
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Design anything from simple icons to fully featured
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Understanding Risks in Project Management

Ever created a checklist of a project you’re working on and it looks like everything seems okay, and then somewhere

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Ever created a checklist of a project you’re working on and it looks like everything seems okay, and then somewhere along the line one very huge part of the project fails, someone doesn’t deliver on time, the weather disappoints, the very big payment didn’t pull through? All of these, delaying the final outcome of the project. Well, that’s what Risk Management is about. Here, we will discuss the types of risks and how to identify them along your journey.

Understanding Risks in Project Management

Risk is a part of planning. When you start the planning process for a project, one of the first things you should think about is: what can go wrong?

Risk sounds negative, but it’s not. Issues will inevitably come up in your project management (did you just mumble God forbid? lol), but it is a fact,  and you need a strategy in place to know how to manage them. But here’s the tricky part, how do you work towards resolving an unknown?

It sounds very odd but it is very practical. There are many ways you can get a glimpse at potential risks, so you can identify and resolve them.

Identifying Risks

As I managed more projects, I started understanding how managing risks work better and it became easier to preempt them, and after a certain number of projects, it was easy to  find that the risks repeat themselves.

Developing a process to catalog these risks can save you a lot of time when you run similar projects in the future.

There are four ways to identify risks:

  • Risk repository: The risk repository is simply and essentially a list of all risks you’ve encountered in finished projects, as well as their solutions. The idea is that if there is an overlap in the project’s objectives, there will also be an overlap in the risks.
  •  Expert analysis: Asking questions is the way to go. Engaging  experienced project participants and stakeholders with questions about potential risks. Interview them about risks they’ve encountered in past projects and any gaps based on their opinion.
  •  Checklist analysis: This method involves making a checklist of your current resources and processes. You then make a checklist of the resources you should have to hit your targets. The gap between the two would help you identify potential risks.
  •  Status report extrapolation: In this tactic, you consider all the reports available to you – status reports, quality reports, progress reports, etc. – and extract potential risks from them. For instance, if the status report has too many open issues, there is a chance one or more of them could jeopardize the project.

Once you’ve identified risks, you can also segregate them into different categories, such as:

  • Technical risks: Technological issues, requirements, performance concerns, quality concerns.
  •  External risks: Issues with stakeholders, contractors, suppliers, and the market.
  •  Organizational risks: Limited budget, too many project dependencies, logistical issues, resource availability, etc.
  •  Project management risks: Issues in planning, scheduling, estimating, and project communication. 

Have you experienced similar risks when handling your project management process?

How did you manage the risks? Please comment below.

Writing an About Us Page in 4 easy steps.

Every page of your website deserves a lot of thought and effort, and your About page is arguably one of

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Every page of your website deserves a lot of thought and effort, and your About page is arguably one of the most important pages. So, why ignore those potential benefits when you can do it right and reap the rewards?

That’s exactly what this post will show you how to do. Here’s a quick summary of what you’ll find.

Let’s start with this, what is an “About page”? In simplest terms, it’s a page on your website that explains what your business does. Simple right?

As a modern and fairly tech-savvy small business owner, I find it very important to have an About us page which is designed to convey your brand message, easy to understand and allows the user take further action on the page

Is it really that big of a deal? How many visitors will actually take the time to check out your About page?

Well, it is even more than you thought. The ABOUT US page is one of the most frequently visited pages on your website. A 2015 study by KoMarketing unveils that 52% of website visitors head straight to the company’s ‘About Us’ page after they first land on the homepage. 52%, that’s more than half the visitors. Needless to say, it is an extremely critical part of your website that deserves your utmost attention.

Although the ‘About’ page is on just about any website, blog, business page, it is especially important for business websites aspiring to generate more leads and customers. Safe to say that the ‘About’ page can potentially be your “marketing marvel” and can single-handedly convert complete strangers into qualified leads, or even customers.

Knowing this, it is strange that most business owners still pay no mind to this or even monitor what content is there,

Here I’ll share 4 tips on how to write a very fancy About Us page. Following these guidelines to creating a cogent ‘About Us’ page would become a lot simpler.

Narrate your story

Storytelling is one of the most powerful ways to excite website visitors. A great story makes potential customers resonate with you and appreciate what your brand is all about, especially the solutions you are trying to bring to that problem.it humanizes your brand and makes it feel more accessible

Spell out why and how your product or service came into existence. Talk about the problems or challenges which you faced yourself which led you to start this particular business. This will serve to provide context and meaning for your business. You can also tell a heartwarming story of your humble beginnings.

Make it about them

Yes, it’s an ‘About Us’ page, and no, it is not really all about you. Your website visitors found their way to your website because they are facing a problem that needs solving. If you can prove that you have been in their shoes and have a viable solution, they’ll more readily believe you.

So, don’t simply only talk about you and your brand, your mission, vision. Do more, Rather, write simple, genuine ones and make it crystal clear that you’re here to solve their problems.

Use The right tone

The tone is an element that should be consistent throughout your “About” page. For a professional website, the writing just needs to find a middle ground between knowledgeable and approachable. PROFESSIONAL DOESN’T MEAN BORING.

Let your writing show some excitement! And don’t overthink it, either. You already know what you’re talking about, so let the information flow as if speaking to a friend and you’ll probably strike the ideal tone.

PS: READ YOUR COPY OUT LOUD: Reading your new copy aloud is a great way to test for tone. Hearing how the sentences come together will alert you to any unnatural structure or word choices that you wouldn’t actually use in daily conversation.

Include A way to contact you

By the time the website visitors are done reading through your mind-blowing “About Us” page, they should be racing to get in touch. Most website builders will easily allow you to stick a “Contact” form anywhere on the page, or you can set up a separate dedicated page and link to it.

Finally, making your ‘About’ page insipid is the last thing you want to do. Seriously. Consider the ‘About’ page as your chance to make a fantastic first impression in the minds of your prospects, so they don’t forget you the moment they close the tab.

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